Just a Beauty Therapist

In this episode of Just a Beauty Therapist, I sit down with Gemma Mitchell, Senior Financial Adviser at Rask, money coach, author of The Money Reset, and co-host of The Australian Finance Podcast.
With over twenty years in banking and finance, Gemma has made it her mission to help people, particularly women feel confident and in control of their money.
In our industry, we pour everything into clients, treatments, and results, but money is the conversation we tend to avoid. So many clinic owners are highly skilled at what they do, yet are left to work out the financial side on their own.
Together, Gemma and I unpack what actually matters for business owners: the key numbers every clinic owner should know, the difference between making money and managing it, how to pay yourself properly, when debt becomes a problem, and how to balance reinvesting in your business with looking after yourself. We also dig into the habits behind long-term wealth, and why financial success comes down to behaviour as much as knowledge.
This episode is for clinic owners who are brilliant in the treatment room but want that same clarity and confidence with their finances. If money has felt like the missing piece in your business, this conversation is for you.
Follow Gemma Mitchell Instagram - @gemmamitchell.finance Website - gemmamitchell.com.au

Service Cue is the first Consultation and client care tool built for our industry. Shamara shares tips on how to set your business up for success to convert more consultations and drive growth in your beauty business. 
You will want a pen and paper for this one.
If you would like to learn more about Service Cue, go HERE.
If you would like to sign up to Service Cue go HERE.
Watch the Video HERE. 

From October 1, a major change to payments in Australia is coming and it will impact every clinic.
This is not just about removing card surcharges. This is about profit margins, pricing, client behaviour, and how money actually moves through your business. And right now, most clinics are not set up for it.
In this episode, I sit down with Charles Rabbets, who has worked across EFTPOS and payments supporting over 500 hair and beauty businesses, to break down what is actually changing and what it means for you.
We cover:• Where clinics are losing money right now• How client behaviour will shift• The hidden costs inside your systems• The frequent flyer and rewards issue• What you need to review before October, the questions to ask your providers• How to protect your margin without hurting the client experience
The clinics that understand this early will stay in control.
The ones that do not will feel it in their numbers. We're here to educate, support and help any way we can. 
To get in contact with Charles to ask more visit his socials @charles_rabbets or email him at charles_rabbets@hotmail.com. 

In this episode of Just a Beauty Therapist, I sit down with Ashlin Smith, beauty therapist, business owner, and founder of The Business of Skin.
Ashlin is known for helping therapists and clinic owners master one of the most overlooked but business defining skills in our industry: the consultation.
We take a deep dive into why consultations are the foundation of sustainable clinic growth, how shifting from information gathering to outcome led consults changes everything, and why clarity and structure before treatment even begins is the key to better compliance, stronger results, and long term client trust.
We explore the most common mistakes that keep clinics reactive instead of intentional, what strong consultation frameworks create from a business perspective, and how confident communication transforms not only client outcomes but therapist belief in their own expertise.
This conversation is for beauty therapists and clinic owners who know they deliver great treatments, but want clearer client journeys, stronger retention, and a consult process that finally supports the results they work so hard to achieve.
If you want your consults to feel calm, confident, structured, and aligned with real outcomes, this episode is for you.
@thebusinessofskin

This is part two of our two-part laser tattoo removal series.
In this episode of Just a Beauty Therapist, Shamara Jarrett sits down with Jade Wignall, owner of Westcoast Laser.
Jade’s perspective is shaped by her experience working closely within the tattoo industry, giving her a uniquely informed understanding of ink, skin, and client expectations. That crossover between tattoo culture and laser removal is what makes this conversation particularly valuable.
Rather than focusing on the technology alone, this episode explores what happens as a practitioner evolves when skill level increases, responsibility deepens, and the role shifts from simply performing treatments to exercising confidence, boundaries, and professional judgement.
Together, Shamara and Jade unpack the realities of working in high-responsibility treatments, including expectation management, navigating complex client conversations, building self-trust, and understanding what true professional maturity looks like inside the treatment room.
For therapists who have upskilled, aspire to work at a higher clinical level, or feel the growing weight of responsibility that comes with advanced modalities, this conversation offers an honest, grounded, and highly relatable perspective.
If you have not yet listened to part one, we recommend starting there to understand the clinical foundations behind this discussion.
Follow Jade Wignall and Westcoast LaserInstagram: @westcoastlaser
Westcoast Laser | Tattoo Removal & Laser FacialsMandurah WA, Perth
Laser technology referenced in this episode: Candela Pico Laser

PART ONE of a Two Part Laser Tattoo Removal Series
In this episode I sit down with Kodie Turner, laser tattoo removal specialist and owner of Laser Aesthetix, to break down what tattoo removal actually involves — beyond the machine, the settings, or the hype.
This conversation is about the real foundations of laser tattoo removal: the science behind how ink is broken down, the training and certification therapists actually need, the risks that come with under-preparation, and the responsibility that comes with working at a medical-grade level.
Kodie shares what therapists often underestimate when entering laser work, why tattoo removal is one of the most technical modalities in aesthetics, and what separates confident laser professionals from those who should not be treating yet.
We also discuss business viability, client outcomes, and the honest realities of working in a high-risk, high-reward space.
This episode is for therapists who are considering laser tattoo removal, want to understand what it really takes to do it properly, and need clarity before stepping into advanced laser work.
@laseraesthetix

In this episode of Just a Beauty Therapist, I sit down with Joanie Gonella, internationally recognised electrologist, educator, and co-owner of Electrology Academy, one of the leading institutions in permanent hair removal education.
Joanie has spent over two decades in the field of electrology, combining hands-on clinical experience with world-class training and education. We go deep into what electrology really is, how therapists can enter this specialty, and the level of skill, commitment, and professionalism required to succeed.
We also discuss the risks and realities of permanent hair removal, where common misunderstandings lie, and why comprehensive training matters more than ever in a growing industry. Whether you are curious about expanding your service menu, considering a career shift, or want to understand the technical and safety foundations of electrology, this episode will give you clarity..
This conversation is for beauty therapists, skin therapists, and clinic owners who want to understand the science, strategy, and structure behind electrology, and what it truly takes to build confidence and professional success in this niche.
If you want to go beyond surface-level aesthetics, understand a highly specialised modality, and elevate the care you deliver, this episode is for you.
Learn more about Joanie here –
Instagram - @joanie_cpe
Academy - @california_electrology_academy
Website - California Electrology Academy | Electrolysis School

Technology can elevate a clinic, or overwhelm it. In this episode, Shamara sits down with Amanda from Sciton to unpack the truth about devices — beyond the marketing, beyond the trends, and beyond the fear.
They cover everything from FDA and TGA approvals, safety standards, training, and ethical use, to how technology truly impacts results, client outcomes, retention, and long-term business growth. They explore what separates successful tech-led clinics from struggling ones, why strategic investment matters, and how platforms like BBL HERO and Halo fit into modern clinical practice.
Shamara shares her firsthand experience — the highs of investing in technology that transformed her franchise, and the lessons learned from choosing devices that didn’t deliver. This is an honest, grounded episode for any therapist or business owner wanting clarity before making big technology decisions in 2026.
 

In this episode of Just a Beauty Therapist, I’m joined by business mentor and industry leader Sammy Kennedy for a grounded, honest conversation about what it really takes to grow a sustainable, profitable clinic.
We unpack the mindset shift from technician to leader, why so many clinic owners stay stuck in reactive mode, and what it means to step into strategy instead of survival. Sammy shares her insights on resilience, scalability, and why being busy is not the same as building a healthy business.
We also dive deep into offers and pricing. From overcomplicated service menus to outcome-driven treatment plans, we talk about how clarity builds trust, improves conversions, and changes the way clients perceive value. This includes how to identify high-value clients, simplify your offerings, and create signature programs that anchor your brand.
On the marketing side, Sammy explains why consistency alone doesn’t drive growth, the importance of authority and relevance, and why marketing results will always outperform marketing services.
We finish with a powerful conversation around systems, financial clarity, and personal growth, including the impact of stepping away from the day-to-day to invest in education, strategy, and self-leadership.
This episode is a must-listen for clinic owners who feel stuck in the business and are ready to build something that runs with clarity, confidence, and long-term vision. 
Leave your comments below, like, comment and share!
 
@sammykennedycoach @beautyindustryleaders

In this episode of Just a Beauty Therapist, Shamara Jarrett sits down with an industry icon who truly needs no introduction.
Maria Enna-Cocciolone is the founder of Inskin Cosmedics, an ABIA Hall of Fame inductee, and a woman who has spent more than forty years shaping skin health, education, and integrity within our profession. Despite building global brands, manufacturing laboratories, and educating generations of therapists across multiple countries, Maria still proudly calls herself “just a beauty therapist”.
This conversation is a powerful reminder that longevity in our industry is not built on shortcuts, trends, or overnight success. It is built on action, responsibility, human connection, and long-term thinking.
Together, Shamara and Maria explore what truly separates therapists and businesses that last from those that burn out or plateau. They unpack the relationship between long-term skin health and long-term client loyalty, the responsibility therapists carry when guiding client journeys, and why understanding people is just as important as understanding skin.
You will hear honest industry truths around online retail, KPIs, client retention, emotional labour, integrity in education, and the pressure therapists face in a fast-paced, results-driven world. Maria shares lessons from four decades in business, the decisions that terrified her but changed everything, and why being underestimated can become one of your greatest strengths.
This episode is for beauty therapists, skin professionals, clinic owners, and leaders who want to build careers, businesses, and client relationships that stand the test of time.
This is not about dreaming.This is about doing.
Visit - Meet The Founder to learn more.